Top Advice for Printing Retail Signs for Your Los Angeles Business

Businesses are seeking innovative ways to catch the attention of their customers while making sure that they are outperforming their competitors. They help in creating a welcoming and professional atmosphere in and around the facility and assist customers with some basic information. The colors used for your signage should be cohesive with other brand images like logos, shopping bags, and catalogs. Design professionals can help you select the typeface, font size, and colors that will align with your brand and resonate with your customers.

How do you attract customers with signs?

More than half of small-business owners find in-store signage and graphics effective in attracting customers, according to the results of a nationwide survey commissioned by FedEx Office. According to Charles Platon, owner of Platon Graphics, retail signage is a simple yet effective method of increasing awareness of a physical store, of special offers, and of the types of products or services offered to potential customers. In the case of management changes, an on-sign announcement can encourage customers who had a bad experience at your store to come back. We specialize in helping businesses, small and large, achieve a strong presence in their target market with attention-getting vehicle graphics, custom vinyl signs, vinyl banners, vinyl kits, and more.

How do I promote my business signage?

These custom wraps can be added to any van, vehicle, trailer, boat, or any other means of transportation. Popular marketing blogs, industry-specific business forums, and online magazines for entrepreneurs are all suitable. This will make your signage clear and legible for people from a distance, fulfilling your agenda of business growth. If your business is located where there is a lot of traffic, signs with lights will be helpful if people pass by side because it can easily be noticeable.

Don't forget the yellow pages and phone book either -- many business owners still turn to this old stand-by when looking for sign-making companies.

What should I put on my business signs?

Business signs are essential marketing tools to promote your business and provide your customer with the information they’re seeking. Because its goal is to attract attention and impart knowledge effectively, ensure that your sign is eye-catching through color, contrast, fonts, and sizes. There are many different designs you can go with for a flag mount sign, but the important thing is to show your store’s name clearly.

A well-designed and strategically placed outdoor sign can help establish your business as credible and professional, which is especially important when you're just starting out.

How do I make my signage stand out?

People passing by will not take the time to read everything if they are overwhelmed with a wall of text. The colors of your sign are a big deal because they affect the visibility of your sign as well as its visual appeal. Skip by the clutter by leaving lots of white space – or uncovered space in between words and graphics – to deliver a clearer and easier-to-comprehend message. If it’s next to a freeway, make sure the sign is angled in the right direction, maintains a simple message, and can be read in the time it takes to drive by.